Benefits and Competitive Advantages of RE/MAX Affiliation
RE/MAX Relocation
Generating new sources of business for RE/MAX Associates is the
purpose of RE/MAX International Relocation Services. Additionally, its
Corporate
Connection program enables Associates to create residual income
while benefiting corporate clients.
RE/MAX Commercial
A growing number of RE/MAX offices throughout the system are
exclusively commercial or have commercial divisions. Many offices
that are predominantly residential also have commercial specialists,
providing additional referral opportunities.
RE/MAX Renowned Properties
The power of the RE/MAX brand is linked with the imagery and
services of a high-end boutique.
Approved
Supplier Program
You get to decide if you want to use these products, services,
discounts and partnerships, with industry leaders in high-tech to
high finance and everything in between.
The power of market share
RE/MAX has achieved 30-percent-and-higher market share in area
after area across North America and is growing in market share around
the world. Here are just a few of the major markets where RE/MAX has
Premier Market Presence.
Premier
Market Presence
PMP means more leads and referrals, more advertising, and a
bigger share of the market for all RE/MAX Associates.
Every program and service that RE/MAX provides is designed to enable Associates
to reap the maximum reward for their efforts and to help them reach their
full professional potential. From national television advertising to a global
referral network, and from the RE/MAX Satellite Network to state-of-the-art
electronic tools, RE/MAX offers it all.
The RE/MAX Concept
The name RE/MAX was coined from the words "real estate” and “maximums." In
exchange for paying a management fee and a share of monthly office
overhead, RE/MAX Associates keep the maximum allowed amount of their commissions
and
receive the many benefits of RE/MAX programs
and services. RE/MAX Associates share office expenses and a common
identity
and retain their earnings.
National advertising
Prime-time RE/MAX images fill television screens in homes across
the United States and portions of Canada, generating more than
5 billion impressions annually.
Public relations
RE/MAX public relations takes many forms - from charity sponsorships
to sports marketing through the RE/MAX World Long Drive Championship
and auto racing.
Freedom in advertising
While all RE/MAX Associates contribute to group advertising funds,
you determine how to invest in your own individual advertising
and personal promotion. At RE/MAX, it's the Associate - not the Broker/Owner
- who
decides how much he or she spends on advertising and which
media to use to best serve customers. Unlike agents with other real
estate operations,
RE/MAX Associates receive the leads that their efforts generate.
The independence and creativity of RE/MAX Sales Associates are nowhere
more visible than
in personal promotion activities.
Build a personal sales team
At RE/MAX, you are free to hire licensed or unlicensed assistants,
or create a sales team with members specializing in various
aspects of the business - all within the overall management framework
of the brokerage.
This freedom enables you to build your business to any level
you desire.
Negotiate commission rates
Sales agents with conventional companies work within a rate established
by the brokerage. It's different at RE/MAX, where you have
the flexibility to negotiate commission rates with customers. This freedom
benefits both
you and the customer, especially when specialized properties
require innovative marketing.
Advanced business training
Since it doesn't have to cater to inexperienced or marginal producers,
RE/MAX training immediately jumps to the top producer's core
need - increasing business without increasing work time. All RE/MAX
training focuses on
this goal, whether delivered via the RE/MAX Satellite Network,
national and regional conventions, or office-level training sessions.
An increasing
number of RSN courses are worth credit for continuing education
or professional designations. A typical RE/MAX International Convention
includes more
than 130 educational sessions, including numerous courses offering
credit toward professional designations.
International referral program
The RE/MAX Referral Program has proved
to be more successful than any other referral system in North
America. Full-time
quality Associates sending leads directly to other full-time
quality Associates provide better
service for customers and extra income for themselves. With
the
RE/MAX Web Roster on Mainstreet - which
is updated daily - it’s easy to
find an ideal recipient and automatically generate and send
referral forms.
Most recognized logo in real estate
The RE/MAX Hot Air Balloon is one of the
most recognized symbols in real estate, a reflection of large
market share. The "Above the Crowd®" logo
soars on RE/MAX advertising and promotion
worldwide.
More signs, more ads, more prospects
When an office is filled with top-producing agents, the result
is more yard signs and advertising throughout the market and
more customers walking into or calling the office. Momentum picks up
even more because
only competent professionals handle the floor - converting
a high percentage of off-the-street business into listings and sales.
Experiment and be creative
RE/MAX Associates are innovators. They were among the first to
aggressively embrace personal promotion and buyer agency, and
to adapt technology to the real estate sales process. New ways of doing
business
don't depend on top-down approval. The innovations start in
the field and the RE/MAX system responds with support. RE/MAX Affiliates
are encouraged
to be the first to pioneer trends that lead to increased productivity.
Have all the advantages of owning a business without the disadvantages
At RE/MAX, you enjoy the independence of running your own business
without the hassle of keeping shared equipment running, handling
staff payroll, getting the brokerage bills paid, dealing with business
ownership
tax issues and meeting other regulations that are among the
day-to-day responsibilities of the broker. This arrangement frees you
to focus on
selling real estate.
Control your expenses
At RE/MAX, you have complete control of how much of your income
you put back into your business and how you allocate business
expenses.
Benefit fully from business-expense tax deductions
The maximum commission concept means RE/MAX Associates don't immediately
lose a percentage of income - and thus the tax deductibility
of that "expense" -
to a broker.
Set and attain your own goals
At RE/MAX, you create your own business plans and set your own
goals. No manager will tell you how many sales you need to
make or whether it's appropriate to pursue a particular professional
designation. You
schedule your own vacations and work under your own pressure,
not someone else's.
Control your work schedule
Having the freedom of being in business for yourself, you can
set your own income goals at RE/MAX and plan the use of your time accordingly.
Convinced that leisure time is crucial to professional success,
RE/MAX
encourages Associates to take time for other areas of their
lives and to recharge their energies.
Personal promotion
At RE/MAX, Sales Associates have the freedom to be creative with
unlimited promotion and advertising to generate a continual
stream of qualified prospects.
Prosper in any market
RE/MAX synergy, services, the maximum
commission program, referral and repeat business, and real estate
experience,
enable RE/MAX Associates to survive -
and even flourish - in down markets.
The Real Estate Leaders®
RE/MAX was the first network in the industry to pass the sales
milestone of 1 million transaction sides in a single year.
Nobody in the world sells more real estate than RE/MAX.
Repeat and referral customers
RE/MAX Associates have built up reserves of satisfied customers.
About 70 percent of RE/MAX transactions result from repeats
and referrals, quality prospects who require far less qualifying than
new customers.
The less predictable sources of business make up about 30 percent
of the transactions of RE/MAX Associates. When a recession hits, it's
the salesperson
with the contacts and the referrals who continues to thrive.
Choose your specialty
Being in business for yourself at RE/MAX, you have the flexibility
to choose your listing and sales specialties. A glance at the
RE/MAX Referral Roster shows more than 20 residential and commercial
specialty areas declared
by RE/MAX Associates. These include auctions, buyer brokerage,
condominiums, farm and land, luxury homes, military, new construction,
relocation, rentals,
and vacation and resort properties - the entire property and
housing spectrum.
Specialize in real estate sales, not marketing unrelated services
With RE/MAX there is no pressure to market products or services
in conjunction with the real estate transaction. There is no
risk that the success of a transaction will be tainted by a customer's
experience
with a product or service over which the agent has no control.
No mandatory home warranty programs. No home improvement projects. No
hotel or car-rental
pitches.
Build your real estate portfolio without paying big commissions to the
broker
When selling property in your own portfolio, you want to keep
the maximum gain possible - not forfeit a big chunk of a commission.
Why sacrifice
personal investment returns to fund your broker's retirement
instead funding your own?
Worry-free vacations
At RE/MAX, it's not going to be the new kid who fills in on a
suddenly sensitive deal because the broker thinks the experience will
do him some
good. When you are away from work, only competent professionals
are there to shepherd transactions forward.
Enjoy the pride that comes with running one's own business
RE/MAX Associates are perceived as being independent entrepreneurs.
This earns the respect of industry peers and other professionals
in the community. And most important, it generates an intense internal
pride
that comes from making your own way.
Unlimited opportunity to succeed
At RE/MAX, your success is limited only by your ability, determination,
and hard work - not by restrictions one finds in conventional
real estate companies. At RE/MAX, quality people who are serious about
excelling in
the real estate business have the freedom to realize their
full business potential. The professionalism and experience of existing
RE/MAX Sales
Associates contribute to the success of each new Associate.
In addition, RE/MAX name recognition, reputation for quality service, and
market strength - rapidly becoming worldwide in scope - provide Associates
a considerable advantage when competing for clients.
If you are interested in joining one of the fastest-growing real estate
organizations in the world, call your nearest RE/MAX office or call us at
RE/MAX International, (303) 770-5531.
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